To find people to follow on Twitter, I searched terms like: environmental, green, sustainable,
eco-friendly, brewery, brewing, beer, brew, San Diego, and engineering in
different combinations. I also found
that twitter came up with a lot of great suggestions for me as I followed more
people, and I was able to follow them too.
I also searched particular organizations that I thought we should
follow, and I searched for news organizations like West Coaster and Beer
Advocate and Grist. I found a lot of
great breweries, twitter feeds for beer magazines that Chris reads, brew pubs
and craft beer bars, environmental organizations, engineering associations and
organizations, and more.
I created a list for San Diego breweries because those would
be our most likely initial customers, so it is good to keep track of what they
are up to and get a sense of each brewery’s unique character. I also created an engineering list to keep up
to date on trends in engineering, especially related to environmentally
sustainable engineering.
The lists seem really awesome for keeping pools of
information separate so you can focus on big ideas separately. I also think it helps to keep more
high-priority organizations together so if you can’t look at everything, you
are able to skip to whichever group is the most important for what you want to
accomplish at a given time.
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